Pete Saenz is the new USA Regional Director of Deadly Dozen USA. He and Deadly owner Jason RedBeard Curtis join us to talk all about the future of Deadly. Then the Mayor of Deka Town, Kevin Bubbles Gregory joins to talk DEKA Raleigh. Pete named Deadly Dozen’s new regional director for the US, based in…
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A FitLab-operated Nike Studios location in Culver City, California, closed Friday after a short-lived handoff to a new operator, leaving coaches waiting for wages they say were due before the closure. In emails reviewed by Hybrid Fitness Media, VM Fitness told employees on Aug. 20 that it would permanently close Racked Culver City, the former…
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HYROX China is giving finishers patches and blind-bag medals at events this year. After completing their race, finishers receive a bag containing a medal featuring one HYROX station. The medals are city-specific, with designs shown from Shenzhen, Chengdu, and Shanghai. Finishers do not get to choose which medal they receive. The Shenzhen rower medal includes…
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Nicky the Good’s rapid growth on Instagram.How he chooses the House of the Dragon moments to turn into songs.Why Criston Cole’s death became one of his biggest videos.The creative process behind his AI-assisted music.Writing lyrics, building hooks, and finding the right sound for each song.Why AI can assist the production without replacing the creator.Nicky’s nostalgia…
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HYROX co-founders Christian Toetzke and Moritz Fürste are expected to regain controlling ownership of the company as part of a transaction that sources say values the fitness racing brand at between $700 million and $1 billion. Sources say the deal, which has been rumored since late May, will close in early September. In December 2019,…
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Reach the Beach will not take place in 2026, according to John Nyhan, president of the Hampton Area Chamber of Commerce. “There is no way the race is going to happen this year,” Nyhan said in an interview. Nyhan said New Hampshire State Parks has not received the required $37,000 payment or deposit and has…
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Matt, Cheryl, and Dave talk about fitness becoming more performative, Nike’s new looks, HYROX influencers, and whether saying you “did HYROX” after a relay is a little misleading. Then Kris Rugloski joins the show to talk about finishing the Mongol Derby, a 1,000km, 10-day horse race across Mongolia. She explains how riders draw new horses…
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Ragnar co-founder Tanner Bell said Thursday that an agreement with FitLab has been reached to provide the funding needed for Ragnar Trail Rainier and Ragnar Trail Soldier Hollow to move forward as scheduled this month. In a post Thursday to the Ragnar team captains group, Bell said the agreement followed several days of work by…
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Mike Melby, the co-founder of FitLab Inc., is building an international football ownership portfolio through a separate investment company, Sunday Ventures. In a June 19, 2026 announcement, members of Hibernians FC in Malta approved a deal for Sunday Ventures to become the club’s majority owner, subject to closing. Sunday Ventures says it invested in Italian…
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Why Ryan is skipping DC to race HYROX Acapulco.What Ryan needs to do to qualify for the Elite 15 in Hamburg.The birth of the “Mid 15” nickname.HYROX prize money, athlete investment, and the new Elite Series.Judging controversies and why race-altering calls matter most.The packed 2026/27 North American HYROX calendar.Why HYROX course times are not always…
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